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Explaining Escrow

For many home buyers and sellers, escrow is an unfamiliar term that’s often confused with closing. While an escrow agent is involved in the closing of a real estate transaction, escrow itself is the process where an impartial third party ho...

Creating a Sell Sheet

Designing the sell sheet you’ll use for advertising is your chance to get creative while selling your home. This 8 1/2 x 11 flyer is where you announce the best features of your house. Packed with information, and presented with a little bi...


How to Find a Lawyer

If you’re concerned about the legal logistics of selling your own home, hiring a real estate lawyer may give you peace of mind. In most states, a lawyer isn’t required to finalize the sale of your home, but some sellers prefer having ...

Is it Time to Lower Your Price?

If your house has been on the market for several weeks and still hasn’ t yielded an offer, you may wonder if it’ s time to lower your price. While overpricing is the number one reason homes fail to sell, if your asking price was based...


Should you Remodel?

As you prepare to sell your home, you’re probably considering which renovations will help to increase its value. Almost every home could use a little updating before it’s put on the market, but even the most popular upgrades – l...

Top 10 Mistakes Sellers Make

#1 Setting the price too high. Not only will you get fewer offers, but buyers may think something is wrong with your property when you lower your price. Get an appraisal or do a Comparative Market Appraisal (CMA), then set your asking price accor...


Top 10 Things to Include on your Sell Sheet

A sell sheet is an important marketing tool for selling your own home. Whether yours is clever and creative or simple and straightforward, make sure it includes these 10 key details for ultimate effectiveness.

  1. A short headline...

What Sellers Should Expect at Closing

Selling your own home requires an intense amount of time and energy, and by the end of the process, you’re ready for it to be done. The good news is you’re almost there! All that is left is closing, when you’ll sign all the pape...